Food crusader Jamie Oliver is launching his Food Revolution Day today and is encouraging Manchester residents to get involved.
Mancunians will join more than 800,000 people in 400 other cities across 45 countries on May 19 to educate and inspire people to embrace a healthier diet as obesity rates continue to soar.
Jamie's Italian on King Street is hosting a range of events to mark the day including a vegetable treasure hunt in their famous vault and arts and crafts activities for the kids.
Food Revolution Day aims to get people to come together in their communities to share information, talents and resources with each other and promote awareness of the need for a healthy diet.
Jamie is challenging families, schools, workplaces, restaurants and food lovers to organise their own community events to promote healthy eating and wellbeing.
Speaking to the British Youth Council, Jamie said: “Food Revolution Day is really an opportunity for people all over the world to show that they care about real food and the importance of food education for our children.
“Governments don't seem to have the answers, so we need a bit of people power to start making a change, and I'm hoping that food revolution day will be the start of this movement.”
The World Health Organization claim that worldwide obesity has more than doubled since 1980.
They estimate 43 million children under the age of five are overweight and 2.8 million people die every year from being obese or overweight.
Jamie is urging people to get involved with the day and hopes the events will raise awareness of the problems and the potential solutions and steps needed to make a lasting difference.
“I'll just say a huge thank you to everyone hosting an event or a dinner - however small it may seem - it all makes a difference.”