Bolton Wanderers boss Dougie Freedman rued his sides missed chances as they went down to two second-half Ipswich Town goals.
Mark Davies opened the scoring for the home side inside five minutes, but second half goals from DJ Campbell and Michael Chopra handed Freedman his first defeat.
Freedman felt his side created their fair side of chances, but admitted the visitors deserved their win.
"Ipswich thoroughly deserved to win the match and we've got no complaints," he told Sky Sports.
"I felt for 70 minutes we played very well and were the better team because we were creating opportunities. We probably actually did enough to win the match.”
Ipswich scored twice in the last 20 minutes to hand the Trotters their first defeat in seven games and the Scot believes the visitors gained momentum when his said failed to kill off the game.
"We didn't take those chances though, and in the last 15 minutes we were a bit edgy,” he added.
"That gave them the impetus and the chance to make us pay and they did that to us in the end.”
Freedman defended keeper Adam Bogdan – who signed a new deal at the Reebok this week – after the Wanderers first choice shot stopper was at fault for Chopra’s winner.
"In football there are so many ups and downs and Adam has had so many of those ups recently,” he said.
"It was a difficult shot to stop and I thought that he was one of our better players overall and I think the message is that we've got to see our games out."
The defeat sees Freedman’s men drop one place to 18th in the Championship but the Trotters remain ten points above the drop zone.